"The Business Jet Engine: An essential investment"

I've been using the Jet Engine for many years to successfully plan and grow my business - and my team.

On the surface it seems almost too simple.

But that's the beauty of it… We’re always busy, so needed something fast but effective.
As we grow, the model lets us add detail - delivering value and insight.

For us, then and now, it’s an essential investment

"Growing your business & your brand."

When we at Yellowyoyo advise brands on their purpose one of the key aspects of activating that purpose is making sure the brand platform is equally developed across all areas of the business. That's why The Business Jet Engine is so good. It analyses all the key components of your business and allows you to see the priorities in terms of required development whilst engaging the whole team and making them part of the development process. That makes sure they 'own' the process too and buy into it, a key aspect of growing your business and your brand.

"Invaluable support for my business"

Martin Riley's Business Jet Engine model has been a game changer for my company and my team.

Using it, we were able to undertake an analysis of all the key areas of the business and to see where we felt we were currently operating. Taking a ruthlessly honest approach, we were able to score ourselves and quickly see how we currently stood.

Taking this information, we have been able to prioritise and address the key areas in order, be it financial, team, productivity, sales - everything was up for review and improvement.

Some of the key areas that we have seen drastic improvement in include customer service, upselling and marketing to our existing clients, staff engagement and team development to name but a few.

We have used it as a tool to further engage the team, which has been incredibly helpful and has been universally embraced. We continue to use the Jet Engine to review progress, to aid with planning and to guide ongoing business improvement.

I can't recommend The Business Jet Engine enough if you are serious about taking your business forward and investing in the future.

"The business Jet Engine is every component of a business!"

The business Jet Engine is every component of a business identified in individual components and structured to demonstrate how they work together and how we need to be aware of their importance.... this was taught to me in a session by Martin, then I asked him to come to my office and teach it to my team..... this gave the team a very valuable insight into what goes on in the bigger picture!

"I’d highly recommend the BJE to any business owner"

As a rapidly expanding business owner, the Jet Engine has helped me get a more in-depth understanding of my business.

To improve your weaker areas, you first need to identify them, then put procedures in place. This involved delegating tasks to the team.
Assessment and training was important to ensure that the tasks were done efficiently and were measurable. Then we implemented the changes.

The Jet Engine has allowed my business to stabilise and become more consistent in all areas.

I’d highly recommend the BJE to any business owner looking to improve themselves, their business and their team.

"Clarity for you and your team"

As the owner of a 3 person marketing agency, the Jet Engine model has been perfect for gaining clarity on all aspects of my business.

It's so easy for busy business owners to just have everything in their head, or only certain elements documented (while for your own clients you document everything!).

But with the Jet Engine Model it is so easy to quickly gain a fantastic insight into the status of all the fundamental areas of your business, what your priorities should be and your immediate actions. And you can simply run it again at any time to update it.

It has been fantastic to use this tool with my team too - so we are all on the same page and I gain their perspective and ideas too. Any leader should have a team that understands why you are doing what you do - this will help and it's such a relief for any owner/Director to feel more in control!

"The Business Jet Engine turned my business around"

I can't really overstate the importance of the Business Jet Engine to my business.

When we started using it my business was not in a good place and I was ready to jack it all in.

But the clarity the Jet Engine gave me meant I could focus on the areas that needed the most attention and, although I still needed to put in the hard yards, I started to see a difference within a few months.

The trajectory has continued since and by regularly reviewing the Engine so we know what we need to focus on next, the business has become more stable, then grown to a position better than it has ever been - and the future looks extremely positive.

"Helps me focus on what's most effective"

As a business owner, it can be difficult to work out what to do next, especially if things are well organised and there's no obvious problems or fire-fighting.

BJE solves this problem with a simple framework that helps you to assess the effectiveness of each part of your business, so that you can focus your attention on the area that will have most impact whilst avoiding wasted time and resources on projects that have limited value.

It's easy to use and you don't need an MBA to apply it - highly recommended.

"Great diagnostic tool"

I have found the Jet Engine to be a simple yet wholly effective tool to help me to clearly and easily understand where I really am with my business on the things that really matter.

The easy-to-use tool asks questions that when answered with a simple numeric score, give you clarity on where your focus should be.

Once I had understood the areas of focus I was able to use the resources provided to help with the actions to take.

I would recommend the Jet Engine to anyone who is serious about understanding and making sure their business is firing on all cylinders.

"The Business Jet Engine brings clarity of mind if you are honest with your assessment of your business' performance."

I've been working my way through the Business Jet Engine for the last two years. I run a small tax consultancy with three employees and a number of other third parties who support me with things like, marketing, bookkeeping, accounts, payroll, HR and recruitment. Everything was ad hoc and I was running around trying to put out fires everywhere as well as trying to keep working in the business.

The Jet Engine model really is a god send, if you are honest and open with your appraisal of where things are. It has given me focus and structure on the areas of my business, where I can have the most impact and areas where there is a certain level of confidence that I can maintain a status quo for now. I was surprised that Finances and KPIs were a definite weakness for the business, despite me being an accountant!

I love that it gives you a snap shot of where you are, and because of the scoring process, you can score where you are and if you keep a track of things see how far you have come. Areas that you once thought of as areas of competence could easily become areas of weakness as you improve other areas, or if you grow significantly.

I now have a lot more clarity and as a result of that have been working on a brand new marketing campaign with a marketing consultant, previously all of my marketing had been pretty slapdash and had very little in the way of measurable ROI, after conducting my Jet Engine, this was one area of weakness. Despite trying to fix it on my own over the last 12-18 months it is imperative to the longer term success of the business that a measurable and repeatable process is developed.

I'm so glad I have been using it to improve my business, whenever I get stuck I go back to the book and the basics.